Seb founded RealCare Media after twenty-three years in commercial photography. His earlier client list includes Lenovo, Tesco, Cow & Gate, AEG, VW and Lloyds — work selected for Lürzer's Archive and 200 Best Ad Photographers Worldwide.

RealCare Media now focuses exclusively on UK care home groups. Seb brings a calm, professional approach to sensitive environments, planning carefully, working respectfully, and delivering a library of assets that can be used across web, recruitment and marketing. One shoot turned into months of warm, authentic content.

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